Subaru PH opens new Alabang branch

Subaru Philippines has opened a new branch in Alabang.

Located at CTP Asean Tower in the heart of Filinvest City Central Business District, the facility is run directly by Motor Image Pilipinas Incorporated (MIPI) — the exclusive distributor of Subaru cars in the country.

The showroom can hold up to six Subaru cars and can accommodate customers in its private transaction and lounge areas. While no service bays are available in the new building, it can act as a receiving location for Subaru vehicles scheduled for servicing.

A nearby satellite workshop facility will cater to the cars brought in.

Genuine parts and accessories are also available in Motor Image Alabang.

“Subaru has been a part of the Alabang community for many years, and we are proud to have built strong relationships with our customers here. As the exclusive distributor, Motor Image Pilipinas, we’re excited to take our commitment to the next level. The opening of Motor Image Alabang represents our commitment to making our brand more accessible and prominent than ever before to our customers residing and working in the area. Together, we strive to deliver quality, safety, and confidence, ensuring that more Filipinos can embrace the full Subaru experience,” Tan Chong International Limited Deputy Chairman and Managing Director Glenn Tan noted.

During the opening of the new dealership, Subaru Philippines also previewed the Outback 2.4XT Touring Eyesight, which will make its official debut at the Manila International Auto Show 2024.

Photos from Juan Paulo Papa

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